Bill Comfort Quoted in the Wall Street Journal

"LTC Insurance: First, You Should Find an Agent"

As part of its WealthAdvisor section, the Wall Street Journal published a column today featuring LTC specialist Bill Comfort's advice for how to find an independent, qualified LTC insurance specialist.

CLICK HERE to link to the article - it may require a subscription to read the full article.

From the article:
"Long-term-care insurance, as you’re probably aware, is a ridiculously complicated product, one that comes in many shapes and sizes. As such, an independent agent—one who sells policies from multiple carriers and who specializes in long-term-care planning and insurance—can help you navigate these waters.

"What you don’t want, says Bill Comfort, a long-term-care insurance specialist in Durham, N.C., is someone who jumps immediately into policy features and premiums. Rather, you’re looking for an adviser who, first, takes time to understand your situation and needs and, second, can explain how various types of coverage might help."

That's us!

CLICK HERE to Read our
"5 Tips for Choosing a LTC Specialist"
as mentioned in the Wall Street Journal